One of the best ways to improve your search engine marketing performance is to track what your competitors are doing. There are various strategies that impact search engine ranking. If any website has got the top ranking for your keyword or search term, then it is essential to compete and make our website to place in foremost position. For this, Competitor Keyword Analysis tools will be helpful. These tools make you to find what step to be taken to improve your search engine position and will allow you to compare your web page’s optimization to your competitors. Its the best solution for anyone who can easily make the changes to get a jump on the competition.
Here are some collection of Competitor Keyword Analysis Tools and their Resources:
Alexa is one of the most familiar tools which is frequently used by many. Using this tool, you can monitor and measure your competitors’ performance through our required data wise. i.e, we can notice the rise and fall of the web traffic, their bounce rate, percentage of global Internet users who visit the website, percentage of Search Visits with the changes made in current month with previous months. Then the Search Analytics data provides the clear information on the website’s top queries from search traffic. This representation will be used to let us know the exact idea on our drawback and how to overcome from it.
SpyFu tool lets you find what keywords your competitors are buying, what they’re bidding (sort of), and what their ads say. The best thing you can do is, can learn more about your competitors in each and every market you face. In each campaign you upload, PPC campaign for example, you have your own keywords research and look for the long lists of profitable keywords. By entering a domain, you will get the entire report on the competitor’s top orgainc words, paid words, competitors and with an estimated daily search marketing budget as well.
This by far is the easiest of all. This gives you a well-rounded view of your proposed keyword landscape and the websites behind them. It allows you to see the correlation between landing pages, keywords and estimated traffic percentages. SEMRush has prominent and beneficial features such as Identity Competitors, Ad/Traffic Buyer Suggestions, Adwords Ad Overview, Sidy-by-Side Competitor Comparison and Data Exports.
It’s an on-line tool for monitoring and analysis of online competition. It is a great keyword analyzer which lets you run the analysis of your online competitors’ keywords. With the help of this, we can get the graphical representation on the unique visitors, normalized metrics of competitors’ websites with their changes made through monthly and yearly wise. The features involved in this are subdomain analysis, export to CSV, tagging etc.
Everyone wants their own website to be in leading position. Tools make our jobs more easier and also help in saving a lot of time instead spending all day by working on tedious manual computations. Here, these tools will be supporting you greatly to compare your website along with your top competitors to see how well you are doing on web and to know how popular your site is among the targeting audience.
Disclaimer: The post is completely based on individual thoughts and SEO Services Group bears no responsibilities for the thoughts reflected in the post.
Good roundup on the tools. How about having the http://www.google.com/sktool/ and KeywordSpy with the list?
Good tools to use. I have used compete and alexa for competitors site. Thanks